Papworth Trust will encourage green fingered supporters to get cheeky for charity at the BBC Good Food Show this week.
The charity hopes to grow its funds by selling a fresh new range of gardening accessories to visitors at stand F336.
The fun range includes mugs, t-shirts, aprons, sweaters and tote bags carrying cheeky dictionary definitions.
Visitors to the show will benefit from special prices and offers, including 2 t-shirts for £20 and 2 mugs for £10.
All proceeds from sales of the range will be used to provide essential care and support to older and disabled people and their families.
Papworth Trust Fundraising manager Annette Angell said: “We want to grow our charity to support more people, so we are asking green-fingered supporters to buy our new range and think of us every time they cultivate their own crops.
Every day we see how gardening can benefit people’s mental and physical health. Now you can help more people reap the rewards.”