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  • Elizabeth McKenna, apprentice star, at Grimsby Garden Centre

    Grimsby Garden Centre has enlisted the help of BBC Apprentice star Elizabeth McKenna.

    Elizabeth offers a wealth of business knowledge to help the garden centre continue grow.

    NAViGO, a not-for-profit social enterprise, purchased the garden centre in October 2015. They’ve since made investments to improve the site and quality of stock.
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    Jo Keen, manager of Grimsby Garden Centre, said, ?We?ve come a long way since we first purchased the garden centre. We?ve integrated service users and volunteers to learn from and work with our skilled staff. It’s been one of our main priorities.
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    ?Now we have that right, we can focus on the garden centre as a business. It’s allowing us to re-invest profits back into services to benefit the community.
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    ?I?d like to thank the garden centre team for being so on board, helping us to develop and grow.?
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    Elizabeth will help improve key areas including customers? shopping experience. She said: ?It?s an exciting project to work on as it?s not your average garden centre operating as a business.
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    “Sitting under NAViGO allows us to look at how to better engage with service users. It also allows us to expand on how the garden centre can benefit them.
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    ?I?m hoping my experience will help to drive the garden centre in the right direction. I want to increase its prominence in the local community.?
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    Elizabeth will be hosting events at Grimsby Garden Centre. These include a spring bouquet arranging workshop in April.
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    Elizabeth McKenna has worked across all levels, from trainee to director. She currently runs her own two businesses, as well as educational speaking.

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